When I started my Newsletter back in 2006 (which later morphed into this blog) – I had a number of objectives, but one of the main ones was to answer some of the frequently asked questions I was being asked, about the solutions to Marketing issues.

Over the past 3 years, one thing has remained constant, and that is:

Readers still want answers to questions they have about marketing

  • About strategy…
  • About tactics…
  • About thought processes behind campaigns…
  • About options…

But most of all about HOW to get things done.

It can be very frustrating trying to find the answer to a specific question you have – I know because I do it all the time – and really I’ve found there are generally 2 ways you can go about getting you answers… Read More »